The GoodieFeed is the heart of your guest activation – a dynamic, interactive stream that proactively guides your guests through their stay. Instead of waiting for guests to discover your offers on their own, you present them with the right experiences at the right time.
The feed works like social media, except it sells your hotel offers: Your guests scroll relaxed through inspiring content and can book what excites them with one click.
Promotions: Target Your Goodies Strategically
The GoodieFeed doesn't show your goodies directly, but Promotions, targeted "campaigns" for your offers. From each Goodie you create promotions and actively control:
- When the offer is promoted (today, next week, recurring)
- How it's presented (with discount, special labels, countdowns)
- For whom it's visible (algorithm-based on guest preferences)
Example: Your goodie "Relaxation Massage" becomes the promotion "Today only: 20% off all massages" – with a countdown that creates urgency and the banner "Guest Favorite" for additional trust.
Sales Psychology That Works
The GoodieFeed uses proven psychological principles to move your guests from "nice to know" to "I want to book now":
Automatic Sales Impulses
- Countdown timers: "Only 2 hours until the event" creates urgency
- Scarcity: "Only 3 spots left" motivates quick decisions
- Social proof: "Guest Favorite" or "Most Booked" creates trust
Emotional Activation
- Video messages from your team create personal connection
- High-quality images awaken anticipation for the experience
- Storytelling instead of dry information
Effortless Interaction
- One-click booking reduces purchase barriers
- Social media design feels familiar and inviting
- Continuous scroll keeps guests in the flow
Intelligent Algorithm Instead of Static Lists
While conventional hotel apps present static menus, the GoodieFeed learns from your guests:
Personalized Order
The algorithm shows each guest the promotions that are most likely to interest them – based on their behavior and preferences.
Strategic Prioritization
- Messages automatically appear higher up
- Urgent promotions (shortly before expiration) are highlighted
- You maintain control and can manually prioritize promotions
Proactive Control in Practice
The GoodieFeed transforms you from a reactive host to a proactive experience curator:
Flexibly Respond to Situations
- Is it raining? Indoor activities automatically move up
- Spa area is empty? Within minutes you create an attractive wellness promotion
- Event still has free spots? The "Only X spots left" impulse activates last-minute bookings
Stay Authentic
Despite all the psychology and algorithms, your hotel charm remains intact. Your team's video messages, your individual branding, and your personal approach make the feed an authentic experience of your hotel.
Learn Feed Management
Do you want to know how to create promotions, add sales impulses, and optimally control your feed?
→ Step-by-Step Guide: Feed Management
The Result: Your guests discover more, book more, and experience more – while you maintain full control over their digital stay. The GoodieFeed turns random discoveries into targeted inspirations.